Engaging Community with First Giving Day – 2022

Engaging Community with First Giving Day – 2022

 

Member Showcase: Lincoln University Engages its Community with its First Giving Day … 

In 2022, Lincoln University held its first ever Giving Day, offering an opportunity for Lincoln’s entire community – both past and present – to come together to support the next generation of Lincoln students.

The campaign was an overwhelming success and the Lincoln Alumni and Development team were incredibly grateful to alumni, staff and students from across the country and around the world for the philanthropic gifts they bestowed on the university.

Giving Day was held over a 24-hour period and all gifts made during that time were doubled thanks to the generosity and support of matching donors.

More than $136,000 was raised to go towards scholarships for industry-leading study programmes, providing excellent teaching and learning in a research-rich environment, and delivering some of the finest graduates into the sector.

Giving Day included an online countdown throughout the 24 hours, with student and staff volunteers contacting alumni from a makeshift call centre room on campus. Student volunteers said they loved talking with alumni and hearing about their memories of Lincoln, and were humbled by the generosity of donors.

Development Officer Penny Curran described the event as extremely exciting and said the involvement of generous matching donors was a unique feature of the Giving Day, along with the support and encouragement of staff, students and friends of the university. who all pulled together to make it so successful.

“It was great to see the whole university community coming together to support Giving Day – from volunteering time in the call centre, through to being in promotional photos and videos, through to promoting the campaign to students, staff and alumni.  Lincoln University holds a special place in people’s hearts, and the generosity shown during the campaign demonstrated this perfectly.”