From the President

I can’t believe it is April already.  The Committee has hit the ground running and the year is shaping up to a very busy and exciting one.

A big welcome to all our new members who have joined us this year and late last year. 

• Tracey Lim – Director Community Relations, Methodist Ladies’ College
• Fiona Johnston – Principal, St Hilda’s Anglican School for Girls
• Tanya Brooks – Development Coordinator, Penrhos College
• Shannon Brunalli – Marketing & Enrolment Assistant, Penrhos College
• Maggie Marshall – Marketing Coordinator, Penrhos College
• Linda Stade – Research Officer, Santa Maria College
• Lesley Nowotyn – Enrolment Officer, Santa Maria College
• Richard Ryan – Enrolment Communications Manager, Wesley College
• Lee-Ann Ottenhof – Enrolment and Marketing Officer, Mercy College
• Helen Plange – Alumni Officer, Hale School
• Kate Murphy – Executive Officer, John XXIII College

We are very excited to introduce our currently confirmed partners for 2019.

Chapter Partners

Conference Partners

If you have any PD sessions that you would find useful I would love to hear from you.

I would like to leave you with this quote:

“If you always do what you have always done, you will always get what you always got!”  Albert Eninstein

#CreateTheChange

Margo Bastow – WA Chapter President

WA Chapter Committee 2019

Here are your WA Chapter Committee for 2019.

We are also looking for more committee members. If you are interested in joining please contact Margo Bastow on BASTOW.MARGO@santamaria.wa.edu.au

Margo Bastow – President

  Susie Gill – Vice-President & Membership

  Peter Robertson – Treasurer

Vacant                                Secretary

Vacant                                Communications

  Jenn Parsons – Tertiary

Claire Hanson – Regional

Cathy Broad – Marketing

Courtney McPhee – Admission

  Natalie Swannell – Fundraising

Vacant                                Alumni

Meredith Eddington – WA Chapter Conference

WA Chapter Conference – Save the date!

Save the WA Chapter Conference Date – Wednesday 21 August 2019 at the Harry Perkins Institute of Medical Research.

The conference will again be a one day format although the structure of the day has changed.  Our goal is to make sure that each delegate takes away with them a variety of ideas to implement into their school or university. 

Keynote this year is: Peter Hutton. 

Director of the Future Schools Alliance, Peter Hutton has been a school leader in four state and independent schools for the last 25 years. His strength is transformational insight and HOW to implement change in schools.

Additional areas of expertise include change management, student entrepreneurship, alternative tertiary pathways, supporting dyslexic students and futurism.

Peter was appointed Principal of Templestowe College (TC) in 2009. It was a “broken” school with just 286 local students and 23 Year 7s. Today, TC has over 1,150 students and has recently been recognised by Finland’s HundrED organisation as one of the most innovative schools in the world.

As a person with dyslexia, Peter sees the world differently, and has spent his life challenging assumptions and conventions. Drawing on the latest research and proven methodologies, Peter is committed to working with other school leaders to significantly improve the lives of young people by transforming the education system to equip students for times of exponential change.

Peter will also be running a workshop for Leaders on ‘Leading the EDRevolution in your school and classroom’.  We are hoping some of your Principals would like to come for this session.

Following the keynote address, attendees will attend a variety of short presentations from 5 – 15 minutes from speakers including our own industry leaders from Institutions in Western Australia.  In the afternoon we will be breaking into workshops. 

We are so excited to secure Ann Badger to run a workshop on Annual and Regular Giving but also the day before (Tuesday 20 August) Ann will be running a Bequest Masterclass as well.   

What’s On

LinkedIn Workshop Report

Wow what a great turn out!  We had over 40 members at our LinkedIn PD session at the Harry Perkins Institute of Medical Research. Our guest speaker was LinkedIn expert Jo Saunders from Wildfire Social Marketing.

Jo’s presentation ran us through what we needed to know about our own LinkedIn profiles and how your profile can be used to leverage your Institutions company/school page. LinkedIn is definitely a social media platform that we need to add to our strategy.

Jo’s presentation can be seen here.

Please find a copy of the slides and blue print via this link: https://wildfiresocialmarketing.com/bookjo/educate-plus/  

Jo has also provided us with a link to one of her blogs that you might also find useful: LinkedIn in just 10 minutes a day useful; https://wildfiresocialmarketing.com/linkedin-and-coffee/

Jo is available to work with schools or universities. She can train, coach and consult to marketing staff and teams on how to use LinkedIn. I know she would love to be of service. You can contact Jo on jo@wildfiresm.com 

Certified Advancement Training Courses  – Subsidy for WA and Bursary Opportunities

Certified Advancement Practitioner Training in Admissions, Fundraising, Marketing or Alumni gives you:

• Credibility as an Advancement professional
• Improves career opportunities
• Prepares you for greater on-the-job responsibilities
• Improves skills and knowledge
• Demonstrates your commitment to the profession
• Broadens connections with other practitioners
• Reflects personal achievement and builds self-esteem
• Greater recognition from peers and improves professional profile

This year the courses are being held on the 2 & 3 May 2019 at the Grand Chancellor in Brisbane. 

• Admissions – Please note this course has been booked out but that there is a waiting list available should there be any cancelations – contact sheila@educateplus.edu.au to include your details on this list. Planning for our 2020 Melbourne training has commenced.
• Alumni & Community relations/events (only 3 May 2019)
• Fundraising
• Marketing & Communications

If you are interested in attending, WA Educate Plus Members are eligible to apply for a bursary to the value of $250.00.  Click here to download the form. The Board is also offering $250 travel assistance packages to WA members to lessen the financial burden of having to travel to QLD. To apply for these. Please contact the CEO – neil@educateplus.edu.au

For full details, costs and how to book visit https://www.educateplus.edu.au/event/certified-advancement-practitioner-training/

WA Chapter Tertiary Professional Development

Educate Plus WA is hosting the inaugural Tertiary Professional Development Day on Tuesday 16 April.  This is the first of three high-profile speaker presentations created with WA Advancement tertiary professionals in mind. 

Integrated Campaigns, the perfect marriage of alumni relations and fundraising?

Speakers: Barney Ellis- Perry  and Andrew Allred, Senior Vice Presidents, GG+A 

Integrated campaigns are a new concept providing a unique opportunity to engage the time, talent and treasure of your constituents to really power up your mission.  Join us for a conversation designed to inspire new ideas with leaders and engage those new the profession.  Together we will explore what it takes to prepare for, launch and run a successful integrated campaign.  GG+A’s expert international consultants will share lessons learned from clients and campaigns on the ins and outs of integrated program and campaign design, including alumni and constituent engagement metrics, gift officer performance metrics, database analytics, the power of volunteer leaders to transform alumni engagement and giving and strategies to optimize your program.

Date:               Tuesday 16 April

Time:              7.30 am for an 8.00 am start to 11.00 am

Location:        St Catherine’s College, University of Western Australia 

Cost:               Complimentary to all Advancement staff of Educate Plus Institutional members.
                        Light breakfast will be provided.

Register:        Click here to register. Please provide full name, uni, email address and title.  

This session is geared for the whole office, in a supportive learning culture across all five WA Universities.  For more information on the overall tertiary program, email Jenn Parsons (UWA Alumni Engagement Manager), Educate Plus Tertiary Education Chair, WA.  

Please note there is also a session for Alumni (Schools) being held on Tuesday 16 April from 2-4pm. Click here for more information.  

Fundraising SIG Report – 14 March

10 fundraisers from both secondary and tertiary institutions met at Perth College on Thursday 14 March for a round-table discussion on Fundraising.

We broke the ice by reading a range of Ask scenarios and sharing our considerations on how we proceed.  The scenarios are certainly thought-provoking.  Thanks to the Educate Plus New Zealand conference for providing the inspiration and scenarios.

Roundtable discussions followed covering the following topics:

• How to get your Board to support a culture of giving?
• Workplace giving. Discuss.
• Private Ancillary Funds (PAFs)
• Thank you, Thank you and Thank you again

A summary of all the discussion points can be found here

About Us

Name: Margo Bastow

Committee Role: President

Title and institution:  Director Community Relations, Santa Maria College

What does your role entail? I am the President of the WA Chapter of Educate Plus.  I work with a fabulous committee to provide professional development and networking opportunities for our members.  Our committee is responsible for membership numbers, sponsorship and the financials associated with the running of the Chapter and the organisation of the WA Chapter Conference, which is held biannually.  I also am the WA representative on the Educate Plus National Board.

What are you most looking forward to in this role? For Educate Plus – Working with the fabulous committee and meeting more of our members

When looking back at the end of the year what do you hope to have achieved? I hope that our members see even more value in their membership with Educate Plus and that each and every one of them have seen growth in their professional development.

What is your favourite book? Hmm… I am not sure if I have one but in relation to business I enjoyed Blue Ocean Strategy by W.Chan Kim and Renne Mauborgne although it is has been a while since I read it. My favourite fiction, I loved To Kill a Mocking Bird by Harper Lee.

Name: Natalie Swannell

Committee Profile:  Fundraising

Title and institution:  Director of Development, Perth College

What does your role entail? I coordinate opportunities for members who work in Fundraising to connect, learn and share through a combination of free and paid events

What are you most looking forward to in this role? Meeting fellow members and learning from their experiences

When looking back at the end of the year what do you hope to have achieved? I hope the WA Chapter provided members with value in their membership and also new skills and knowledge to enhance them in their fields

What is your favourite book? Currently I am reading and enjoying The Bonesetter’s Daughter but I also enjoy anything written by Jodi Picoult