VIC/TAS Chapter eNews June 2022 - 7 July

President’s message

Good Gracious Me, Would You Look at the Calendar.

How is it July?

How is it that we are halfway through a school year without the government mandated interruptions of lockdowns and remote learning?

How is it that the COVID years we, as Victorians (sorry Tassie brethren, but you’ll never quite understand) experienced have made way to an even more frantic scrap for time and resources than what we experienced in our months and years spent at home?

How is it that this is the first full newsletter of the year?

Maybe it’s got something to do with that last point about the time and resources…

Thank you Vic/Tas members of Educate Plus for your continued engagement and support of our organisation and its mission to bring us together to collaborate, share and ride a rising tide together. Personally, I’ve found the return to a ‘normal’ school year to be pretty taxing, as the three campuses of my school, Woodleigh, on the beautiful Mornington Peninsula play catch up with our community. Press the flesh, bring them in, build them up and show them all the love they missed over the past two years.

But I find energy, insight, inspiration and camaraderie in all of you; my friends and colleagues from across Victoria and Tasmania, who, driving that rising tide, produce and share their wonderful work, their creative solutions to common problems, and the understandings that they have toiled hard to make, in the same manner they would share photos of a newborn babe. Proudly, openly, and with joy.

New Beginnings, With a Familiar Face

We began the year with the appointment of a new CEO, Mandy McFarland – and it was a great beginning. In a sector where nice people are the norm, and superhuman work ethics are almost a prerequisite, Mandy has always still managed to stand out. An incredible networker and impeccably organised and strategic thinker, Mandy will be well known to many in the Vic/Tas community for her tireless service to the WA chapter and organisational board over the years. Having worked with Mandy for the past 6 months, all I can say is that the Educate Plus organisation and name are well held in the present, with tremendous scope for growth, innovation, and well-researched development in the coming years. Congratulations Mandy on an incredibly busy, successful, and purposeful first six months in the role!

Chapter Times

As a Chapter, we began the year back at our Networking Drinks event on March 17 at the Garden State Hotel in Melbourne. Thank you to our event sponsors, Spectrum Analysis for supporting this wonderful catch up for us Melbournite’s. The CBD was bustling, the company spectacular, and we look forward to our end of year drinks event to catch up again and share war stories with old friends and new.

And whilst it’s poor grammatical form to start a sentence, and even worse, a paragraph with ‘and’, the talk of friends old and new, has me thinking back to the thrice postponed International Conference in Adelaide which we were finally able to go ahead with in May.

A Celebration!

Adelaide’s Reignite Conference felt like a celebration. A celebration of the Advancement community, its people, the work it does and the impact of that work on the communities we serve. Former Educate Plus CEO Neil McWhannell used to proselytise about EdPlus Conferences along the lines that, if you took home two, three, maybe four good ideas, that you could implement at your home ground, then it was time and money well spent. My count from Adelaide far exceeded that – and I again return to the pride, joy and freedom with which our Vic/Tas speakers, leaders and award winners shared their work with the rest of the gathered crowd. Not only were our chapter members incredibly well-represented on the ground, but our State and Territory colleagues were very well represented in the awards category, both as winners and highly commended submissions.

Congratulations to the following schools whose work was judged as elite amongst our international membership.

Category – Marketing Online – WINNER: Old Scotch Collegians 

Category – Fundraising Capital Campaigns/Major Gifts – WINNER: The Hutchins School

Category – Fundraising Annual Giving – WINNERS: Geelong Grammar School and Scotch Oakburn College

Category – Alumni Campaign – WINNER: Caulfield Grammar School

Category – Admissions Publication – WINNER: Strathcona Girls Grammar

Category – Admissions Publication – WINNER: Strathcona Girls Grammar

Category – Admissions Campaign – WINNER: Scotch Oakburn College

The Adelaide conference’s chief award winner, and the Big Kahuna of all who share and lead a rising tide, was our friend, mentor, colleague and stalwart of the Brighton Grammar community, John Phillips.

John was recognised for his role in ‘advancing advancement’ across the Australian education sector with Educate Plus’ most significant individual honour, the Trevor Wigney Award.

When Ann Badger says things about you like: At all times (John) is focused on building fundraising expertise and best practice around Australia and helping to lift educational philanthropy. Then an award such as this shouldn’t come as a surprise.

However, this “enthusiastic learner and innovator, (who has) successfully tried fresh approaches and new ideas including giving days and sponsorship, (who is) is a passionate advocate for philanthropy, education, giving days, Indigenous Scholarships and focusing on people”, couldn’t have been more humbled by this recognition. Thank you, Ann for your erudite appraisal, and thank you, John. We commend you on this most well-earned recognition of your work at Brighton and beyond.

As I mentioned earlier, the Vic/Tas representation in Adelaide was high and hearty, with Victorians and Tasmanians enthusiastically supporting the sectors biggest PD opportunity in almost four years. Our Chapter Drinks event at The Lady Burra Brewhouse was a huge success.  Special thanks to Vic/Tas Chapter Secretary and Head of Foundation at St Leonards College, Roz Holloway, for doing so much of the organising. I and the 70+ guests other we had on the night missed you and Chapter Vice President Maria Mercuri too!

As those of us who were fortunate enough head back to work with our heads full of new ideas and added zeal to advocate our ideas, campaigns and proposals, we shouldn’t sit on our PD laurels. Among the many activities planned for the remainder of 2022 is our upcoming Regional PD Event on Thursday 11 August. The keynote speaker at this event is former SAS Troop Commander, Mark Wales, speaking on ‘The power of entrepreneurial spirit, leadership & performance’. I hope you can make it down the highway to The Geelong College to hear Mark use examples from his experience in Special Operations, startups, and McKinsey & Company to pass on tactical tips you can use to improve your leadership and drive results.

Enjoy your work,

Adam Liddiard F.EdPlus
VIC/TAS Chapter President 

VIC/TAS Chapter Dinner – REIGNITE Conference

Regional workshop – Register now!

Regional workshop – Register now!

The VIC/TAS Chapter Committee are delighted to invite members and non-members to a special event.

Our regional workshop will cover the overall importance of leadership and working as a team, fundraising and community and marketing & communication. As we have been through a time of difficulty in the past few years world wide and still experience uncertainty in our lives, these sessions will focus on the skills and mindsets needed to lead teams.

We are delighted to welcome Mark Wales, a former SAS Troop Commander, to speak to the topic The power of entrepreneurial spirit, leadership & performance. We hope you will join us as Mark uses examples from his experience in Special Operations, startups and McKinsey. He will focus on tactical tips you can use from Day 1 to improve your leadership and drive results.

Members and Non-members welcome.

Event Details

Date: Thursday 11 August 2022

Time: 9.30am – 2:30pm

Location: The Geelong College Junior School Campus (Wayaperree), Minerva Road, Newtown (Geelong) VIC 3220

Cost: $35 Members, $65 Non-members (inclusive of GST)

Registrations close by 5pm Friday, 5 August.

VIEW PROGRAM & REGISTER

Advancement Practitioner Training

Advancement Practitioner Training

Are you looking to enhance your skills and develop your career? Are you interested in learning more about other areas of Advancement or do you want to learn about best practice from experienced presenters?

Then we’re very excited to let you know that the Advancement Practitioner Training Course is available again, ‘face to face’ in 2022.

The training will take place on 1 and 2 September at the University of Melbourne, 241 Royal Parade, Parkville, Melbourne.

Educate Plus launched this training over eight years ago to connect and empower Advancement staff across Australasia who are committed to providing the best possible service to their institutions. It is aimed at beginner and intermediate-level practitioners and is perfectly suited for staff who need to upskill quickly.

Feedback from previous course participants encourages us to keep innovating and tailoring our course content to ensure we are providing the best practice in our industry and featuring the latest tools, processes and expertise.

“The information that was presented and shared within each webinar was exceptional. So informative and helpful. I always enjoyed the question time and am very grateful for the generous manner of which all of the presenters were prepared to share their own expertise and IP. I wasn’t sure what to expect from the course. I have more information than I know what to do with!”

-Graduate from the 2021 online course

For more information, course outlines, costs and to register, click on the button below

FIND OUT MORE

All Chapter Webinar

All Chapter Webinar

Making data-based decisions – using census results to leverage strategy (Webinar)

Does your school, college or university make fact-based strategic decisions from reliable data and information?

Do you know where to find reliable sources of data – both free of charge and by subscription?

Do you have a way to cross-match your data with a specific area?

What are some of the latest findings to come out of the 2021 Census?

What does the ACARA data tell us on future direction and the effects from CoViD-19?

For answers to all of these questions…and more, join Spectrum Analysis for this Collaborative Webinar presentation on Thursday 18 August 2022

Start Time: 12 – 1 pm

Location: Online (via Zoom)

Cost: $35 for Members and $50 for Non-members .

Spectrum Analysis would also like to provide 2 x entry level mapping prizes valued at $800 each for registered and online participants during the webinar. Peter would randomly select the winners during the webinar and make the announcement of winners at the conclusion.

Guest Speaker: Peter Buckingham

Can’t make the live session? Don’t worry…it will be recorded and available post event.

 Learning outcomes

✔ how to identify school, college and university age populations around your educational facility

✔ how to find out what percentage of children attend Independent schools in your area

✔ understand the demographic attributes of local populations including socio-economic status and religious affiliations

✔ understand population forecasts by gender and age groups from 2021 to 2032

✔ other data available for making data-based strategic decisions for your school, college or university in the areas of marketing, enrolments, alumni and community development

✔ see how these data sources can assist a school, college or university make data-based decisions


Who this event is for?

✔ principals, governors, vice chancellors, college leaders and board members of schools, colleges and universities

✔ business and operations managers in schools, colleges and universities

✔ staff in the areas of marketing, enrolments, alumni and community development in schools, colleges and universities

✔ advisers and service providers to schools, colleges and universities

✔ community members interested in understanding reliable data sources and information

✔ students studying education management, governance and management

REGISTER HERE

 

From our knowledgebank

From our knowledgebank

VIC/TAS Independent schools are flying into the future

By Peter Buckingham

Peter Buckingham is the Managing Director of Spectrum Analysis, a Melbourne based consultancy in demographics, mapping and analysis specializing in schools. Peter is both a CMC (Certified Management Consultant) and a Fellow of the Institute of Management Consultants (FIMC). Peter can be contacted at peterb@spectrumanalysis.com.au or called on 03 98300077.

Many of us (myself included) were of the view a couple of years ago that the pandemic would cause more economic strain across the country, and force (for financial reasons) an exodus of students from Independent schools into the Government schools system. Whilst unemployment went up, it was low in the white collar and grey collar communities, and these are predominantly the parents of your students.

Independent schools enrolments were up 5.74% in Victoria 2021 over 2019, mainly due to people sending their children to Independent schools earlier than they were planning to because the Independent schools handled home schooling far better than Government schools. This was not surprising when you think of the quality of your teachers and of the computer hardware that would be available in households of Independent school families compared to lower socio economic families with children at Government schools.

We keep hearing there is a strain on the Y5 and Y6 levels as parents wanted to send their children a couple of years earlier than they may have been previously planning.

We extracted this information out of the new ACARA data for Victoria that goes up to and includes 2021:

The Victorian numbers show Independent enrolments up 8.41% from 2018 – 2021, compared to a total number of students (all categories) increasing by 4.55% over the same period. Government schools have run at similar figures to the Victorian overall figures (4.66%), while Catholic schools have not kept up (1.59%).

The Tasmanian numbers as follows:

This shows the total student numbers in Tasmania have remained fairly stable – increasing only 0.38% from 2018 – 2021, whilst Independent numbers have grown 10.96%, and government school numbers have dropped by 1.83% over the same period. This is a great showcase for Independent schools over the other classifications.

Nationally, a similar set of numbers is showing to what we see in Victoria and Tasmania, meaning this has been a national phenomenon.

 Learnings from these numbers

If your school has remained stable, dropped enrolments or has NOT felt the pressure of additional enrolment requests, you should be concerned! Whilst averages can be dangerous, and different geographies may have different challenges, the overall climate within Vic / Tas for Independent schools over the last 3 years has been moving strongly upwards. When the total number of students at Independent schools in around 8% – 10% from 2018 to 2021, hopefully you have felt the trend.

Longer term this may not last, but if parents have now placed their children in Independent schools, it is very difficult to then explain to them why you wish to take them back to a Government school. My view is that these numbers will hold for the next few years, and may reduce in the future once the threat of home schooling hopefully disappears, and Covid becomes something we all live with.

Welcome to our new members!

Welcome to our new members!

A very warm welcome to our new members! We look forward to meeting with you at one of our 2022 SIG’s, PD or networking sessions. 

Name Role Organisation
Zoe Alexiades Marketing and Communications Manager St Michael’s Grammar School
Tanya Almeida Communications Coordinator St Columba’s College
Muriel Bakker Community Engagement and Enrolment Manager Peninsula Grammar School
Jennifer Baldwin Marketing & Public Relations Officer Sacred Heart College Kyneton
Kate Barnett Director of Community Relations Melbourne Grammar School
Sam Barson Communications Coordinator Xavier College, Kew
Rob Blandford Associate Director, Alumni Relations University of Tasmania
Lisa Briggs-Petersson Student Enrolment Manager St Michael’s Grammar School
Allison Brooks Community Relations Assistant The Hutchins School
Rebecca Cetrola Deputy Principal – Employee Engagement & Growth St Francis Xavier College
Holly Chilman Marketing and Communications Coordinator The Friends’ School
Kaitlin Dagys Enrolments Officer Korowa Anglican Girls’ School
Tony De Bolfo Alumni Officer Parade College
Paris Dennett Senior Alumni Officer University of Tasmania
Malcolm Dolman Head of Enrolments Launceston Church Grammar School
Elaine Doyle Director of Development St Mary’s College
Kirsten Duane Admissions Consultant Caulfield Grammar School
Katya Dunham Director of Advancement Mentone Grammar School
Catherine Ewart Director of Development and Community Relations OLSH College Bentleigh
Nadia Feletti Head of Marketing Oakleigh Grammar School
Jenine Fogarty Development Manager Parade College
Ben Fon Director Marketing & Alumni Queen’s College, University of Melbourne
Lainey Foster Communications Manager Cornish College
Emma Gilligan Event Coordinator The Friends’ School
Sarah Hallam Community and Stakeholder Engagement Coordinator Ballarat Clarendon College
Kylie Hannam Enrolment Officer Parade College
Elizabeth Hanney Principal Siena College
Emma Harwood Community Events Manager Ruyton Girls’ School
Amanda Howes Human Resources Manager Loreto College, Ballarat
Carl Junot Head of Development Melbourne Grammar School
Garrett Kinchington Marketing Manager Mentone Grammar
Holly King Promotions & Communications Manager Holy Trinity Lutheran College
David King Head of Advancement Xavier College, Kew
Steph Kinnear Communications Officer Mentone Grammar School
Michael Kleidon Principal Redeemer Lutheran College
Heleena Konstantinidis Engagement Marketing Officer St Michael’s Grammar School
Andrew Kuppe Principal Parade College
Christine Lai Communications and Content Coordinator Siena College
Meg Lawson Principal Fahan School
Roger Le Grand Director of Community Relations St Patrick’s College, Ballarat
Cassie Li Events and Community Engagement Coordinator Beaconhills College
Catherine Maimone-Crowhurst Director of Rathfarnham Loreto Mandeville Hall Toorak
Nicole Mandjian Student Records Officer Whitefriars College
Rachael Marsden Enrolments Assistant Woodleigh School
Tim Marshall Alumni and Foundation Manager Brighton Grammar School
Curt Mason Marketing and Communications Coordinator St Michael’s Grammar School
Sarah Mirowski Communications Coordinator Fahan School
Narelle Mulrooney Marketing and Design Officer Loreto College, Ballarat
Natasha Rando Development Office Assistant Parade College
Ali Rhodes Communications Officer The Hutchins School
Harry Robertson Marketing Trainee Woodleigh School
Kim Rowland Human Resources Manager Sacre Coeur
Fay Samaras Human Resources Manager Christ Church Grammar School, VIC
Nicole Subhani Community Engagement Officer Kingswood College
Emily Sweeney Head of Admissions Melbourne Grammar School
Alex Syrian Graphic Designer/Publications Coordinator Brighton Grammar School
Kelsey Thomas Marketing and Events Coordinator Launceston Church Grammar School
Gabby Timm Admissions Officer Ivanhoe Girls’ Grammar School
Cara Valentine Coordinator of Community Engagement Hume Anglican Grammar School
Laura Vatousios OPGA Alumni Liaison Officer Peninsula Grammar School
Melody Wang Admissions Coordinator Carey Baptist Grammar School
Chloe Wise Marketing and Communications Officer The Hutchins School
Yi Yi Yeap Marketing and Media Manager Loreto Mandeville Hall Toorak
Michelle Young Alumni and Community Relations Coordinator Ivanhoe Girls’ Grammar School
Stay connected!

Stay connected!

Stay connected with your fellow Advancement professionals to keep abreast of best practice, discover new approaches and technologies and gain valuable industry insights.

To keep you to up to date with what’s happening at Educate Plus and within your sector, please connect with us on Facebook, Instagram and LinkedIn 

We also encourage you to join the VIC/TAS Facebook page, a local hub in which to discuss issues and latest trends, ask questions, share insights or tell us others about your achievements.