Networking Event

PD Topic: The Image Tells IS the Story

Date: Wednesday 2 June
Time: 5:00 – 7:00pm: Drinks, presentation (The Image Tells IS the Story) and networking.
Venue: The Mile End Hotel
Cost: FREE to members & non-members

We live in an image rich society, dictated by websites, social media, YouTube and TikTok.

School marketing, community engagement, media interest, and annual giving campaigns depend on stories told well, the smile on the face, the subtle interaction of teachers and students, and the relationships between students.

Let’s face it – pictures are worth a thousand words, but what language are they speaking?

Why will one photo drive engagement for school tours but another doesn’t? As an Advancement professional, how do you select THE image that will inspire your community to contribute to your Annual Giving campaign? How do you create the magic that tells the story – over and over again.

Janine Atkinson, Community Liaison Manager, Xavier College and Clark Rodda, Director, Festival City Photography will share their tips and tricks for tapping into the emotional response created when the Image IS the story.

Presenters

Janine Atkinson, Community Liaison Manager, Xavier College

Clark Rodda , Director, Festival City Photography