October SIG Report

Alumni SIG

Fifteen members and guests joined together at St Aidan’s to discuss the topic of ‘Privacy Law – working with and managing the obstacles.’ A positive and constructive discussion was held giving rise to many ideas, concepts and theories for putting into practice. Unsurprisingly, the conversation also flowed onto other alumni topics including: mail outs, young alumni functions and reunion venues. In the new year, we look forward to the continued sharing of best practice through engaging discussions at our SIGS and State Conference.

Marketing SIG

Twelve members met at St Aidan’s on Thursday 18 October to discuss the topic of ‘How do we showcase our brand?’ We discussed how to keep our brand fresh in the digital media world and shared tips on what is working for various schools in their online engagement. The conversation also included other marketing topics including: engaging with P & F Associations, cinema advertising, integrating our marketing communications and we discussed whether print media has reached the end of an era for schools. We are excited to continue sharing marketing best practice into 2019.