
2015 Road Cone Results
Road Cones are the faces of the rebuild in Christchurch – ubiquitous beacons of order in what has been a chaotic Christchurch World. At the NZ Chapter Conference in Christchurch in August delegates were asked to submit handy ideas, suggestions and tips that they had picked up at the conference – collectively known as road cones and here is a selection of them below.
Road cone ideas, suggestions, handy tips.
· If it wasn’t really hard, everyone could do it
· Go to donor meetings with your ears open and your mouth shut.
· New revenue generation should be a key strategy and priority at the ‘top table’.
· Use your resources and time wisely. Plant your seeds in the most fertile ground.
· This is one to question and debate in the institution: The major donor should be the LAST port of call in a project funding strategy, not the first.
· Run campaigns like telephone campaigns ‘in house’ for better results
· Don’t let down the donor
· Be the strongest advocate for fundraisers – it’s our job to get people in our business on board.
· The student on a scholarship who endorsed us all and the work we do – right at the beginning made me feel valued and connected. An inspired idea to do this for us and a reminder for us to do this for our team, our institution and our donors.
· Fundraisers – let’s change the language. We generate revenue.
· New language – out with ‘fundraising’ in with ‘revenue generation’. Fundraising has connotations of chocolate bars and sausage sizzles!!
· ‘Big ears, small mouth!! Listen to your market / donors.
· Making sure people understand the ‘language’ of advancement and what exactly they’re signing up to and expectations of their involvement – do not assume they understand the words. Eg. ‘Campaign’ is a great example. It means something quite different to non-advancement folk.
· Get a Chair for each of the ‘projects’ within the campaign, and link them with volunteers.
· The excellent analogy of the car salesman and linking it to funding.
· Change terminology from fundraising to revenue generation
· Brand: you are not all things to all people
· This was a realisation. Philanthropy + assumptions = ‘Entropy’.
· Delegation strategy of Peter Blake
1. I know you can do it
2. You will stuff up
3. When you do, come to me first and we will sort it out together
· Important to do liaison along with alumni events. So potential students can meet alumni and hear from them about the uni and courses
· Plan against ‘single point of failure’.
Naomi Wilde, St Andrews College